Chik Shampoo For Daily Hair-Care
“Whatever the rich man enjoys, the common man should be able to afford.” – Late Sri R. Chinnikrishnan,
Father of The Sachet Revolution
CHIK Shampoo is an iconic brand that marked the beginning of the CavinKare journey. This journey has brought about the Sachet Revolution in the FMCG industry and made CHIK one of the most successful brands in the country. CHIK Shampoo today is a popular case study in management schools across the world. Innovative sachet packaging, strategic pricing, unmatched distribution and the ability to adapt to the fast changing consumer needscape has helped CHIK Shampoo get where it’s at today.